Media rights, driven by ad revenue, are becoming a vital part of the esports industry, and the prime example is YouTube's massive investment.
Posts published in “Partnerships”
Los Angeles esports and lifestyle brand 100 Thieves inked a partnership deal with the custom building arm of the American PC manufacturer NZXT.
London-based esports organization Fnatic collaborates with its new official gaming PC partner PC Specialist to launch the official Fnatic gaming PC.
Activision Blizzard gives exclusive broadcast rights to Google-owner YouTube and designated Google Cloud as its preferred service for game hosting.